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Perfect Wedding targets stylish younger audience with redesign
20 May 2010
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| Perfect Wedding has this week revealed a fresh new look to appeal to a younger, more fashion-conscious reader. |
Aimed at an audience who want to be entertained as well as informed, the new look, content, writing style and overall tone of the magazine achieves a younger and more stylish read.
The redesign includes brand new fonts and colours, a refreshed logo, and key new sections. The White List is where readers can find out what’s new in the world of weddings, including all the latest trends, hot fashion, celebrity ideas and inspiration. Wedding SOS is unique to Perfect Weddingand includes Q&As from industry experts as well as expert advice on different areas of wedding planning.
Helen Webster, Editor of Perfect Wedding, said: “We’re thrilled with the new look Perfect Wedding. It’s confident, sexy and sassy, and with more fashion and dedicated advice pages than anyone else, it is unique in the wedding market. It will also appeal to budget-conscious brides who still want an amazing day – we’ll show readers how to cut costs, not style while inspiring and exciting them along the way.”
The redesigned June issue of Perfect Wedding is on sale now, priced £2.99. The first new look issue features hot bridesmaid looks, 50 summer reception buys for every budget, hair and beauty tips and tricks, top secrets for first night sex, and the chance to win a designer dress and accessories worth £2,500.
-ENDS-
For all media enquiries, please contact:
Tabitha Morton
Head of Press & PR | Origin Publishing
T 0117 3148300
E tabithamorton@originpublishing.co.uk
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